The type of audience that decides if your message is received by the primary audience is the gatekeeper . Gatekeepers play a crucial role in determining which messages are communicated and to whom. Their influence is seen in various contexts, such as media and corporate settings, where they filter information before it reaches the target audience.
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The audience that decides if your message is received by the primary audience is known as the gatekeeper. They play a crucial role in determining which messages are communicated and to whom. Understanding the function of gatekeepers helps in analyzing the efficacy of communication strategies. ;